Cindy Crawford has remade part of her famous 1992 Pepsi Super Bowl ad for a spicy music video that would easily be deemed too hot for broadcast TV.
For the supermodel, it’s the second time she’s revisited the iconic commercial, having re-created it in 2018 as part of the “Pepsi Generations” campaign.
In this project, though, she makes a campy cameo in “One Margarita, Saucy Remix,” a raunchy rap video that does double duty as an ad for Casamigos tequila and BlendJet blenders.
Referred to as “The Margarita Song,” the viral TikTok hit at the center of the creative has been called the song of the summer. The extremely NSFW rap has racked up more than 8 million audio streams, and its early DIY video clips have pulled in some 25 million views across platforms, per the artists.
Since it exploded onto the scene a few months ago, thousands of content creators, including Lizzo, have posted their own versions.
‘The splooge moment’
“One Margarita, Saucy Remix” is the latest development in the ongoing whirlwind around the rap and its originators, actress-comedian-podcaster Angel Laketa Moore, who goes by That Chick Angel, and collaborators Casa Di and Steve Terrell.
The new 4-minute mini movie, directed by Jake Wilson and executive produced by Luke Anderson, throws provocative sight gags, popular gay rapper Saucy Santana and two brand integrations into the mix.
Not to mention Hollywood star power, with Crawford—styled in a tight white tank top and big ’90s hair—gamely slamming cocktails and shilling for husband Rande Gerber’s tequila company.
“It shows that even the most iconic supermodel who has a very well-curated image and a high-fashion sensibility can just let her hair down and do something sexy and slutty and raw,” Anderson, who is also co-founder of weed soda company Cann, told Adweek. “We knew that if we could get her to show up and support, it would really elevate the content.”