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Coca-Cola Gets Into Entertainment With Christmas Film Series

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Coca-Cola is the latest major brand to branch out into entertainment, with the release of a film anthology series on Prime Video that tells stories about Christmas. 

The anthology is the first project from Coca-Cola’s new entertainment platform, “Real Magic Presents,” which will see the brand produce films in various formats that “celebrate stories of human connection, told in magical ways,” according to a company description. 

The Christmas series, titled “Christmas Always Finds Its Way,” comprises three holiday-themed short films set in different parts of the world.



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